OSLO, Norway – September 4th, 2025 – Be Your Best, a global leader in VR football training and cognitive performance, is proud to announce a new partnership with Giravanz Kitakyushu, a professional club competing in Japan’s J3 League.
As part of the collaboration, Giravanz Kitakyushu will integrate BYB Training into its first team setup, using immersive VR football simulations to sharpen players’ scanning, decision-making, and awareness under pressure.
This marks a significant step in the club’s commitment to innovative player development — and reflects the growing importance of football intelligence in the modern game.
Gakuya Tatsuta, Strength & Conditioning Coach at Giravanz Kitakyushu
“Modern football demands more than just physical and technical ability, players need to make quick, intelligent decisions. BYB Training gives us a powerful tool to train those skills in a realistic and repeatable way.”
Unlike traditional training, BYB Training allows players to experience high-pressure, game-like situations inside VR, improving their football IQ without additional physical load. From scanning opponents to anticipating passing lanes, the platform develops the mental sharpness that separates top players at the elite level.
Øystein Teslo, Commercial Director at Be Your Best
“We’re proud to partner with Giravanz Kitakyushu as our first club in Japan.” Their focus on Game Intelligence shows a clear commitment to modern, holistic player development. We look forward to supporting their journey.”
With this partnership, Be Your Best expands its presence in Asia, further underlining the global demand for advanced VR football training and cognitive skill development. As football becomes faster, more tactical, and more demanding, training the brain is now just as important as training the body.